The #SabFitHoJayega Campaign by Bosch was championed by Anita Hassanandani, Karan Wahi, Sargun Mehta and Manjima Mohan. These four influencers showcased the Bosch refrigerator with a huge fridge space and emphasized on the fact that everything fits in it. As a part of the campaign, people were asked to comment and name the stuff that was kept inside the influencers’ fridge.