Trailer & Poster Launches

1) Murder on the Orient Express

This is a 2017 American mystery drama film based on the 1934 book by Agatha Christie. With a thrilling suspense, this movie is the fourth adaptation of Christie’s novel and is as unexpected as can be. The plot follows Poirot, a world-renowned detective, who seeks to solve a murder on the famous Orient Express in the 1930s.

For this, we released the official movie poster. Other than that, we also released the trailer on 15^th November 2017. Click here to watch!

2) Ferdinand

This is a 2017 American 3D computer-animated comedy-drama film produced by Blue Sky Studios and 20^th Century Fox Animation. It is based on Munro Leaf and Robert Lawson’s children’s book The Story of Ferdinand, and it features the voice of John Cena. The story follows a gentle pacifist bull named Ferdinand who refuses to participate in bullfighting but is forced back into the arena where his beliefs are challenged by being faced off against the world’s greatest bullfighter.

For this movie, we released the official Hindi poster. Other than that, we also released the Hindi trailer on 20^th November 2017. Click here to watch!

3) The Greatest Showman

This is a 2017 American biographical musical drama film. It is inspired by the story of how P. T. Barnum started the Barnum & Bailey Circus.

For this, we released the official movie poster as well as the second trailer for the movie on 13^th  November 2017. Click here to watch!

4) Love, Simon

This is an upcoming American comedy drama based on the novel Simon vs. the Homo Sapiens Agenda by Becky Albertalli. Simon is a 17-year-old closeted gay high school student forced to balance his friends, his family, his e-mail pen-pal Blue, and the boy threatening to reveal his true sexuality to the whole school.

For this, we released the movie trailer on 28^th November 2017. Click here to watch!

5) Deadpool: The Second Coming 

This is an upcoming American superhero film based on the Marvel Comics’ character Deadpool, distributed by 20th century Fox. It is intended to be the twelfth installment in the X-Men film series, and a sequel to the 2016 film Deadpool.

For this, we released the movie trailer on 15^th November 2017. Click here to watch!

Campaigns

#CluesAreEverywhere – Twitter Contest

In order to create a buzz around the movie Murder On The Orient Express during the release week, we partnered up with 9 entities including brands & influencers like BMS, Movies Now, Harper Collins, Rajeev Masand, RJ Alok, Haricharan, Koimoi.com, Bollywood Life, and Bollywood Hungama to execute the #CluesAreEverywhere contest.

The activity was conducted a day prior to the release. Each brand partner had pushed out one clue via their respective social handles wherein the fans had to solve the clue to unlock the mystery.

The campaign hashtag was trending at #1 position in Mumbai and the movie hashtag #OrientExpressMovie trended in India for an hour. The total number of Retweets received was 1,508. The campaign also garnered a total of 1,391 favorites and 1,150 comments. Finally, the potential reach of the hashtag was 18.15 Million.

Conclusion

Fox Star India is a production house that comes up with fresh content every time. We are sure that all these trailers are going to charge time into giving us movies we would never forget! We hope to keep supporting Fox Star digitally!