Users Share Memories With Mom

As we grow up, we spend lesser time with our parents. This Mother’s Day, we wanted to remind users of the time they spent creating endless memories. Hence, we introduced the contest #MemoriesWithMom across all social media platforms. The contest ran for 2 days, i.e., 12th and 13th May 2018.

The users were asked to share their memories with their moms using #MemoriesWithMom. The campaign resulted in an overall positive impact for Siemens on digital medium. We received a lot of instant views and interaction on the page. The contest received a total of 412 entries. The overall engagement was 55 K+ and the reach was 305 K+.

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